Class of November 10th.

E-Commerce Website

Steps: Process Funnel

"Compeling Value"
- select
-> add to card
-> checking out (+ options)
-> transaction (CC or PayPal)
-> confirmation (+e-mail)

(when I will make my e-commerce site give opions to pay y CC, PayPal and google checkout - it's trused option)


forgivnes factor - give possibility to go back with the shopping process, cancel transaction before completion, change something.